Which material for your elliptical cardboard totem?

One material is offered, 390 g board, and it is the balance point-of-sale display asks for. Rigid enough to stand on its own for the length of a campaign, light enough to be carried in one hand and moved during the day. Full-colour printing sits well on it: solid areas stay dense, logos stay sharp, copy remains readable from a few metres away. When the campaign ends, the display goes out with the cardboard.

Available sizes

The 40x156 cm fits a narrow aisle, next to a till or a counter, where it flags an offer without blocking the way. The 50x190 cm works at eye level and above: entrance halls, shop doorways and exhibition stands, where you need to be seen from the far end of the aisle.

Printing and assembly

The board is printed, cut to shape and then formed into an elliptical column, so the message stays readable whatever angle a visitor arrives from. There is no frame to add and nothing to bolt together: the printed board is the structure. If you prefer defined edges, or a stack of printed cubes, the full range sits in our custom advertising totem section.

Preparing your file

Work at 300 DPI in CMYK. Allow 2 mm of bleed on every edge and keep a 4 mm safety margin around text and logos, so nothing disappears into a fold. Outline your fonts. Unsure about the template? Send your artwork over and we will check it before printing.

2M Numérique alongside you

Your totem is printed in our workshop in Manciet, in the Gers. It is made in Occitanie from start to finish, part of our responsible approach. You speak to the person who handles your job, from file to collection. Several outlets to equip, one version per shop? Describe it and we will quote.